strategic consultant to:  

 ~ serial CEOs & CTOs in software, Internet, technology & digital media
~ experienced consultants in all fields to maximize their practices

Elements of successful pitch deck for your referral sources

Aug 14, 2013

You have been invited to present to a room filled with excellent referral sources, perhaps in one company, or in a networking group.  You don’t know them, but you want them to share their clients and contacts with you for new projects. I often help my clients by...

Working smart # 17: Refining your ideal client profile

Jun 27, 2013

This is the task that successful companies and consultants mark as a priority, and most others neglect:  defining, testing and refining your ideal client profile. Your product or service or consultancy is serving a specific market, and that market must be defined.  ...

Working Smart #16: Pitch your results first

Jun 20, 2013

Pitching your results is the best way to close a new client. We spend a lot of time working on our pitches to gain new clients.  We delineate our services’ features and benefits.  We tell our histories and stories of our mission and our passion.  As we get more...

Selling your books during public speaking — 10 tactics

Jun 13, 2013

Often it is appropriate to offer our books or other collateral for sale when speaking in public.  Here are some tips on the best handling of the sales. Preparation:  What to take: an assistant (or the venue’s host) who has agreed to handle the selling activity...